A hidden page is a webpage that exists on your site but isn’t linked in your main menu or visible navigation. Websites often have numerous hidden pages.

People can only access it if they have the direct link — which makes it perfect for private resources, special offers, exclusive downloads, or behind-the-scenes content.

Hidden pages are great for things like welcome bonuses, client-only materials, or landing pages you want to share with a select group. They're not “secret,” just intentionally kept out of public view to create a more curated or personalized experience.